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Twitter has gone a-twitter ... Kara Rosen, founder of Plenish juices in the UK, has become the butt of social media jokes following her diet in ‘my day on a plate’ column. Picture: Supplied Source: Supplied
Kara Rosen Shares a Juice Recipe From Her New Book Plenish 1:36
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Author of new book 'Plenish: Juices to boost, cleanse heal' - Kara Rosen - demonstrates how to make her nutritious Green Coco Juice.
- news.com.au
- 19 Jan 2015
- News
A HANDFUL of nuts before exercise and a kale salad with pistachios, olives, dried cherries, argan oil and a drop of apple-cider vinegar are nearly all it takes to survive a whole day, according to the latest “day on a plate diet” to shock the world.
Britain's juice queen Kara Rosen, founder of juice company Plenish, has revealed her diet to The Telegraph, sparking a social media mock-fest only equal to that of chef Pete “activated almonds” Evans.
Mocked ... Chef Pete Evans sparked a worldwide social media response after announcing that activated almonds were integral to the daily diet. Picture: Herald Sun Source: HeraldSun
Pete Evans' recipe for kale hummus and mushroom burgers Source: Supplied
PALEO DIET: Experts slam chef Pete Evan’s backed diet
BALANCED DIET: Food pyramid back in vogueRosen’s day begins with some “hot water and lemon” before her morning shower, followed by a “handful of nuts before weight-training or a run”.
She then has two scrambled egg whites — she doesn’t like yolk — and green tea, and sometimes, when she feels like a weekend treat, an almond milk cappuccino.
Did you see Stella's story go viral this week? @KaraRosen's #dayonaplate http://t.co/g9LYp4SSmg pic.twitter.com/T8PnNEOmkp
— Stella Magazine (@StellaMagazine) January 17, 2015
Woman's ridiculously healthy diet sparks #MyDayOnAPlate spoof http://t.co/NhHBsX8dji pic.twitter.com/IwAcCbz6gF
— HuffPostUK Lifestyle (@HuffPoLifestyle) January 17, 2015
Her biggest meal — consisting of a kale salad with pistachios, olives, dried cherries, argan oil and a drop of apple-cider vinegar, sometimes with brown rice and grilled fish — was the only meal to get the heads up from the nutritionist picked to judge her meal, who was surprised Rosen could “survive” on such a diet.
“There must be something magical in those juices for Kara to survive and thrive on a day like this when a “carby” lunch consists of two rice cakes, chia seeds and avocado,” she wrote.
Twitter users agreed.
@selfhelphipster Ik lach hardop XD
— Lisette Jonkman (@Lis1988) January 15, 2015
Paleo Diet Day 1: Breakfast: 3 rocks Lunch: 1 lizard Dinner: 1 nut, 2 goldfish, 500 Snickers mushed into a Wooly Mammoth shape
— Rex Huppke (@RexHuppke) January 17, 2015
My Day on a Plate. pic.twitter.com/D7YFR86wvN
— JamieDMJ (@JamieDMJ) January 14, 2015
Dietitian and spokeswoman for the Dietitians Association of Australia, Milena Katz, says while she cannot judge Rosen’s entire diet based on one day, it is “not realistic for most people”.
“A pack of dried cherries would be about $50 per kilo, based on fresh cherries being $20,” she says.
“And I haven’t seen argan oil for consumption in Australia — it’s been advertised as a hair product.”
But Ms Katz told News Corp Australia that one day was “not really an accurate snapshot of an entire diet”.
“We don’t know the quantities she’s eating, and we can’t comment on the nutrition completeness.
“What I can see that there are some food groups she doesn’t eat: I can’t see if there’s any dairy but that also depends on if she has some dairy allergy.
“Some people are fine without diary if they’re replacing it with supplements, but the majority of people wouldn’t because they don’t know what it is,” she says.
Balance ... People need to eat everything in moderation, says dietitian Milena Katz. Picture: Supplied Source: ThinkStock
Ms Katz says the fixation with what one is eating has been classified as “orthorexia nervosa”: an unhealthy obsession with otherwise healthy eating.
“Generally we’re seeing that more people are very, very concerned with what they’re eating, and they are potentially excluding good foods they perceive as unhealthy,” she says.
“Normal eating is eating a bit of everything and having treats on special occasions”.
My "day on a plate" pic.twitter.com/QjMH5JvRDv
— Craig Deeley (@craiguito) January 14, 2015
I know that you must be wondering what my "Day on a plate" looks like: pic.twitter.com/Df4cmf0Lfo
— Gaz Weetman (@GazWeetman) January 14, 2015
But why do people even care?
“Because of the way it makes us feel about our own bodies,” says cultural studies commentator and lecturer Dr Lauren Rosewarne.
The “day on a plate” phenomenon feeds into what cultural theorists call the “big brother” factor: an obsession with getting a glance into the lives of others.
“An aspect of this is also the comparison factor: how do they eat compared to how I eat? This can make us feel better or worse about ourselves, and there’s a lot of guilt surrounding food in our culture,” Dr Rosewarne told News Corp Australia.
And it is social media that is largely responsible for the almost instant dissemination of information — or indignation — when someone appears to be “preaching” about their food choices, a particularly sensitive topic in Western culture.
“It’s easier to mock this stuff now — remember Pete Evans and his activated almonds, which caused a social media firestorm?,” Dr Rosewarne asks.
“Once upon a time, it all just stayed in the magazine that came out as a Sunday supplement, but now these columns get a life of their own because of social media.”
She says that what people really hate is those who choose to preach: this “idea of holier-than-thou” approach to food is a cultural irritant that is not going away.
“We just don’t want to be preached to by non-health experts,” Dr Rosewarne says.
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